“Hone your skills in the area of marketing, an amazing career option…”
In today’s cut throat competition between brands and various products for market share what stands out is how the product is marketed. Every business organization needs to maintain their customer base and monitor the strategies of their business rivals.
Marketing research analysts have to investigate about the recent inclinations in the market. They have researched and prepare reports based on the customer surveys and feedbacks. Market research analysts have to interpret the range of customer choices and they have to present their findings before the organization management. They hold the responsibility of persuading the executive level people about the needs and expectations of customers.
Researches on the techniques used by the competitor companies are examined and changes in the market situations are explored. As media plays a crucial role in the marketing of a product, advertising jobs are in the demand.Advertising managers have to conduct discussions with the clients to know their criteria and about their products and services. According to the client requirements and the budget estimates, design plans and layouts are prepared for the advertising campaign.
Business Administration – Marketing
Promotions managers work with the advertising department and help in increasing the sales through mails, purchasing incentives and various other methods. Since there is a great competition among different companies with same product categories, the marketing managers have to investigate about the competitor’s marketing strategies. The sales division of a firm is controlled and directed by the sales managers. Thus, there are diverse career roles associated in the field f business administration in marketing and they offer an exciting and fulfilling career opportunity for the aspirants.
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